1. Innovating Visual Intelligence Support: EyesOnIt
EyesOnIt is a SaaS company that empowers organizations to gain control of their operations through robust situational awareness. Spun out from Mosaic ATM‘s Software division, they needed a new SaaS website design and marketing support to launch their software service.
Project Type
- Website: WordPress, Wireframing, SEO, Google Suite (Analytics, Search Console, PageSpeed), Plugin Management, Marketing Software Integration (Salesforce, Pardot, Zoominfo)
- Digital Design: Digital Ads (Google Ads, LinkedIn, Meta, Clickagy, Zoominfo MarketingOs), Video Production
- Illustration: Vector Illustration, Infographics
2. SaaS Website Development
EyesOnIt is a fledgling service, so it needed compelling visuals to compensate for its still-developing portfolio. I developed a modern and engaging aesthetic that stands apart from competitor SaaS website development. I created custom illustrations using a clean and modern style to communicate their target product offerings effectively. The site clearly describes target use cases in multiple industries and effectively outlines their integration process. I also edited a video that highlights their railroad safety use case.
2. Digital Marketing
To round out EyesOnIt’s web presence, I generated assets that can be used for organic marketing campaigns via social media and Google ad campaigns. I created compelling visuals by pulling assets from the website as well as harnessing stock images.