Whether you represent a large firm or are a small business just starting out, my experienced web services will help your brand stand apart.

Specialized Services

Every business needs a website that establishes their web presence and makes it easy for their audience to find their products. I am an agile web developer, skilled in navigating multiple content management systems (CMS) such as WordPress and Squarespace. I also am fluent in HTML/CSS, so I can make the personal tweaks to make a website shine.

  • Website Accessibility + Usability Audit
  • Search Engine Optimization Audit
  • Starter Squarespace Website
  • Comprehensive Website Design +E-commerce
  • Web Design Retainer
No. 1: Chips and Salsa

Website Accessibility + Usability Audit

If you have a basic website, but are lacking the polish of a trained expert’s direction, this package is for you. As a designer, one of my specialties is balancing form and function. In this audit, I will assess and provide recommendations to improve your user experience across your website and ensure that the design is accessible. Accessible design is the practice of holistically designing for users of all abilities, including those with vision impairments, and on all devices, including desktop, mobile, and tablet. Accessibly minded design raises the standards for readable and engaging design, taking into considerations like page layout and length, type size and spacing, interactive element identification. Maintaining compliance with WCAG standards improves the user experience for all users, not just those with disabilities.

What You Get

  • UI Strategy Assessment

    I will make recommendations to improve your user experience through user interface best practices.

  • Accessibility Compliance Audit

    I will assess your website and provide recommendations to ensure your website is compliant with accessibility standards.

  • Responsiveness Audit

    I will analyze your website using various platforms and identify weak points that can improve your user experience.

No. 2: Chips and Guac

Search Engine Optimization Audit

Search engine optimization is a critical component of successful website design. Successfully leveraging SEO puts your website in front of potential customers and improves your page views with higher search engine page ranking. I will analyze your website performance, conduct keyword research, and provide recommendations for improving your website’s SEO.

What You Get

  • Original Logo Design

    A completely custom logo design for your business’s use.

  • Logo Files

    You will receive a small (100px), medium (250px), and large (500px) sizes in .png format. I’ll also include a .eps format if you need future edits.

No. 3: Tacos Trio

Starter Squarespace Website

Are you launching a small business? Do you need some help getting your web presence off the ground? I specialize in working with fledgling businesses and start-ups to spotlight their unique selling point and create a web experience that is personal and unique. This beginner Squarespace package includes all the basics you could need to establish your web presence without being overwhelming. Five page designs are included, plus a blog if you need one, which could feature your home, about, services, and contact, or however you envision you website experience. We’ll work together to create the content, and I’ll help source imagery. If you need a bigger website or an e-commerce build out, check out the comprehensive website design package. All of my website deployments are designed to be fully accessible, meaning they are intuitive to use, scalable on mobile and desktop displays, and feature readable, WCAG compliant content. Once we’re ready to launch, I’ll also provide a 1 hour Squarespace bootcamp walking you through your new website. This package also includes a basic SEO analysis to help boost your search engine ranking.

What You Get

  • Squarespace Hosted Website

    Squarespace has a low barrier to entry for inexperienced users, making it an ideal platform for a starter website.

  • 5 Page Designs

    You get five page designs with easily replicated template blocks, plus a blog hub.

  • Typography + Color Direction

    If your brand doesn’t have a robust visual strategy, I will select complementary typefaces and color palette.

  • SEO Analysis

    I provide recommendations for search engine ranking improvement.

  • 1 hour Website Bootcamp

    We will walk through your new Squarespace website to make sure editing your website is comfortable and easy.

No. 4: Deluxe Fajitas w/ Extra Guac

Comprehensive Website Design (+ e-commerce)

This deluxe website design package is designed to be tailored for any larger scope website project. It is also perfect if you have an old website that needs to be refreshed and you’ve got a ton of content you’d like to migrate to a new platform. Generally I recommend Squarespace for the website interface because it has a lower barrier to entry for inexperienced users, but if your business has a preferred content management system, we can use that. Additionally, if you need an e-commerce shop, I can make recommendations of platforms and get it set up.

Once we determine your website scale and needs, we’ll work together to develop the content and source visual assets. I’ll also include a bonus pack of 20 custom illustrated icons that are tailored to your brand aesthetics. All of my website designs are full responsive and easy to use on all display types including desktop and mobile, as well as being accessible for users of all abilities. This package also includes an SEO analysis and integration, complete with market research to find the optimal keywords for each landing page to help boost your search engine ranking. Once we’re ready to launch, I’ll host a 1 hour bootcamp walking you through your new website and making sure you’re comfortable with using the interface. As an added bonus, I’ll provide 3 free months of technical support and web page tuning. 

What You Get

  • Comprehensive Website Design

    Website design using Squarespace, WordPress, or content manager of your choice.

  • 20+ Page Designs

    As many page layouts and templates as your business needs, including blog or portfolio templates.

  • E-Commerce Integration

    If your business plans on setting up an online shop, I’ll recommend the ideal platform and set it up for you.

  • Typography + Color Direction

    If your brand doesn’t have a robust visual strategy, I will select complementary typefaces and color palette.

  • Robust SEO Analysis

    I’ll conduct market research to provide keywords for each page that can improve your search engine ranking.

  • Website Bootcamp

    I provide a 1 hour workshop walking through your content manager’s interface with you that will allow you to edit your website confidently with ease.

  • *Bonus* 20 Icon Pack

    A custom illustrated set of 20 icons to use on your website or other branded collateral.

  • *Bonus* 3 Months Technical Support

    I will provide 3 free months of technical support to ensure a smooth transition and tune your site after launch.

No. 5: Bottomless Nachos

Web Design Retainer

This package is perfect for businesses that make regular updates to their website but don’t have an expert on staff to help maintain it. For a low monthly fee, I will be your website designer on standby, ready to assist with the full range of web design services including with making new posts, maintaining website functionality and plugin support, and strategically developing new landing page experiences. The basic subscription includes website maintenance and 5 hours of project work per month, but you can reserve more time if you want to develop a larger project. Support can also operate month-to-month, based on your business’s needs.

What You Get

  • Dedicated Support

    I provide consistent support to ensure a high quality, functional website.

  • On-Call Experience

    You receive on-demand website expertise to design and deploy new content.

How It Works

This is the standard process for a starter Squarespace package, but the flow can be adjusted based on the package you choose. We’ll go over the process more on the kickoff call.

Step 1: Project Inquiry

Contact me by filling out the form below. Specify your project goals, budget, and timeline. I’ll reach out within a couple days to schedule an intro call.

Step 2: Onboarding Call

We’ll schedule a free 30 minute call to discuss your business’s needs. If we decide to go for it, I’ll send you a project proposal that formalizes our project goals and defines the process and timeline. Once you accept that, I’ll send an invoice for a deposit plus a contract that outlines other project specs (like ownership, cancellation, revisions, etc.). Then we get to the good part: the design!

Step 3: Discovery

Once we’re ready to kick off, it’s time to get to know your business better. I’ll send you some questionnaires to better understand your business and industry and you’ll provide references of websites that you find successful. I’ll set up a project board on Notion for use to collaborate and share project process.

Step 4: Development

After reviewing your supportive documents, I’ll start working on the website wireframes. We’ll discuss navigation structure and content hierarchies, and iterate on visual themes. I’ll get text and imagery content from you, as well as sourcing and generating some myself. We’ll review each step of the way using our Notion project board.

Step 5: Website Refinement

Once I have a solid foundation of the website design, we’ll have a formal review to discuss what is and isn’t working. I’ll make revisions, fill in the rest of the content, and do keyword research for search engine optimization. I’ll also be auditing the website across devices to ensure the site is responsive and readable on all platforms. We can also discuss adding interactive or animated elements.

Step 6: Delivery

Once the website is finalized, I’ll present the completed design to you and your business. I’ll make any final tweaks and you’ll purchase your domain name. Finally, we’ll launch the completed website and share it with the world. After the project closes, I’ll provide development training to ensure a smooth transition to for you to easily edit your website going forward. If you prefer to leave your site in the hands of an expert, I also provide ongoing technical support.

Check Out Some of My Website Projects

What Customers Say

Drew Clancy

VP of Marketing & Sales at Mosaic ATM

…Sel is also an expert in web development, and they were instrumental in developing and maintaining our company websites with an eye towards innovation and growthRead Case Study →

Adele Shieber

Copywriter at The Copy Canary

…I could not have launched such a polished and authentic web presence without them, and I will be raving about them to literally everyone I know forever… Read Case Study →

Keith Martinez

Member of Ramakrishna-Vivekananda Center of NY

…Sel worked to understand our goals and very quickly produced diagrams so we could agree on a vision for the update. They were friendly, timely, attentive, and unafraid to learn about our full suite of functions and services… Read Case Study →

Jacob Cooper

Musicican

It’s been a pleasure to work with Sel, and they vastly improved my website. I was so happy with their initial work that I’ve enlisted them for several updates since the original overhaulRead Case Study →

Lizbeth Herger

Founder and Lead Designer at HergerDesign

…Sel was able to give my website a professional and sophisticated look. They helped with functionality AND aesthetic. They were able to capture my vision before I even knew my vision… Read More →

Nicole Dama

Voice Actor

Working with Sel helped me bring my website to life. They were super responsive to feedback and fun to work with. One of the things I appreciate about Sel is that they are great at listening to help develop your vision for the final product… Read More →

Let’s Make Something Awesome!